CLIENT : FORD
PRODUCT : LINCOLN MKS
IDEA : The goal here was to position Lincoln as a brand that stands not just for luxury, but also technology. What better way to do that than to liken the car to a spaceship?
DIRECTOR : JOSEPH KOSINSKI
MUSICAL ARTIST : CAT POWER
DIGITAL : CODE AND THEORY
PHOTOGRAPHER : UWE BREITKOFP
PRODUCT : LINCOLN MKS
IDEA : The goal here was to position Lincoln as a brand that stands not just for luxury, but also technology. What better way to do that than to liken the car to a spaceship?
DIRECTOR : JOSEPH KOSINSKI
MUSICAL ARTIST : CAT POWER
DIGITAL : CODE AND THEORY
PHOTOGRAPHER : UWE BREITKOFP